Summing up the year that is about to end, Fabrizio Fernandez-StollCEO of Electromotion, noted that 2025 was a positive year for the company, thanks to the launch of a new line of business. “Fortunately, we managed to achieve the goal we set at the beginning of the year.“, he said.
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The manager explained it One of the main milestones of the year was the launch of a line of electric trucksa bid the company had been preparing for some time. “For us, this was a new line that complemented the electric cars for domestic use that we were already working on. Since starting operations in Peru in 2012, we have found a combination that works“, he noted.
Regarding the size of the fleet, the general manager explained that by 2025 it will have 300 electric vehicles for domestic use, while they already have about 40 units in operation in the new line of electric trucks. “These units operate both for sale and for rent, mainly in agro-industrial enterprises located in the northern part of the country.“, he added.
This growth of the park directly affected the results of the year. According to Fernandez-Stol, the company grew by 45% in 2025 compared to 2024due to rent, sale and maintenance. “We see that there is still an important space in the market. We are not limited to one form, but offer rental or sale depending on what the customer requires.“, he noted.
In the same line, Ellard Melgar Riveradirector of Electromotion, noted that this double-digit progress was also used by the electric truck unit. “Of the total growth, in my opinion, at least half is accounted for by electric trucks. We have identified a demand for vehicles that are not only environmentally responsible, but also more cost-effective“, he explained.
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Melgar added that this new line not only strengthened the commercial offer, but also contributed to the development of additional services. “The opening of this unit was accompanied by rental, sales and after-sales services, which forced us to make changes in the workshop to be able to provide the best service and adequately serve our customers.“, argument.
After gradually entering the mining sector in 2025, the firm aims to establish its presence in this segment with new tests, tenders and the development of specialized electric vehicles. Photo: Andina
Arrival in the mountain sector
Although 80% of Electromotion’s fleet is concentrated in the agricultural sector, Another important milestone achieved in 2025 was the gradual entry into the mining sector. In this regard, the CEO of the company noted that this first approach was achieved through direct sales. “We have sold some units not as leases but as direct sales to a mining company like Marcobre. This is a process we are still developing“, he commented.
The executive explained that despite the fact that agribusiness continues to be the main line of business, the company has begun to lay the foundations for diversification into other sectors. Along the way, he highlighted the impact of this year’s certification as a B company and the certification process that began in previous years. “We have been working on this since 2023 and 2024; It took us time and effort“, he noted.
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This is recognition, he added. has allowed Electromotion to position itself as the first electromobility company certified as a B company, which represents a competitive advantage for local and international customers.
With a fleet of 300 electric cars for domestic use and almost 40 electric trucks, Electromotion plans to reach 450 rental units by 2026. Photo: Electromotion
What awaits us in 2026
Looking ahead to 2026, Electromotion aims to consolidate its growth and deepen its entry into new markets with a particular focus on the extractive sector. “We are focused (by 2026) on completing the development of new markets such as mining. We know that this is a more demanding segment, especially with the truck problem, but we are preparing for it.“, he pointed out Fernandez-Stol.
As part of this preparation, the company strengthened its infrastructure. The manager clarified that in addition to its operations in Lima (Pachacamac) and Trujillo, during 2025 it opened operations in Olmos (Chicayo) with the aim of strengthening customer service in the north of the country. “These are farm-based operations with workshops, back-up units and a small office to service nearby customers.s,” he explained.
By 2026 The company plans to open a new workshop in Piura in an effort to more effectively cover the entire northern region.. In parallel, he is also evaluating a possible expansion to the south of the country. “We analyze the food before Icabut still it’s not something closed”he commented. In terms of fleet, the general manager estimated that Electromotion could close 2026 with between 400 and 450 units on lease, which would mean the inclusion of about 150 new units, of which about 50% would be electric trucks.
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This growth will be accompanied by new investments. Expected capital investment for 2026 will be approximately USD 4.5 million, taking into account both the acquisition of new units and the implementation of two new infrastructures. “The biggest investment was in the parent workshop in Pachacamac; the rest are smaller branches with workshops designed to meet local demand“, exactly.
In parallel, Electromotion is looking to push its foray into the mining sector. “We have been testing with various mining companies and the response has been positive. It’s a new product for them, but those who try it take it well“, they pointed out.
As part of this strategy, analyzes the opening of a new line of business related to electric pick-up trucks designed specifically for mining. These will be 100% electric units, whose import and technical verification will be carried out first through pilot tests. “Before putting the fleet into operation, we always test some units. Unlike other companies, we not only sell, but also provide after-sales service through our own workshops.“, he clarified.
This project, however, is scheduled for the second half of 2026, as during the first half of the year the company will focus on autonomy and performance tests, given the current limitations of the charging infrastructure on the roads.
In addition to agribusiness and mining, Electromotion will also continue to diversify its customer base. Sectors served include last mile logistics, tourism, hospitality, real estate and stadiums. In recent years, the company has won a tender for the maintenance of electric vehicles for the Pan American Games, and has also provided units to hotels, real estate agencies and city projects.
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Finally, the company is not ruling out international expansion, although this is a longer-term commitment. Ecuador appears to be the most advanced market in the assessment, followed by Chile, although there are currently no sealed agreements.
