Apple released a short film to get in the holiday spirit Carroll’s mistake (Above) About forest animals having fun with an iPhone 17 Pro left by a tourist.
illustrated Christmas Christmas Features several animals using the iPhone 17 Pro to record a ‘friendship song’ inspired by ‘Flight of the Conchords’ friends — The tourist picks up his lost phone before returning to his pleasant surprise.
But Apple’s flagship phone appeared not only in short films: it was also filmed.
“The power of the iPhone 17 Pro allowed me to capture the story in a truly immersive way,” said the film’s director, Marc Molloy, adding, “Now that power is in our hands.”
While Molay’s claim is somewhat true, it’s worth noting that the highly polished and professional picture also used a film crew, a studio set, expert puppeteers, and some post-production magic, evidence of which you can see in the video below.
Apple CEO Tim Cook also shared the video on his
With each version of the iPhone, Apple likes to work with filmmakers to show off the latest capabilities of the phone’s camera.
In a recent example, director Danny Boyle used a special setup of 20 iPhones to create a special effect. after 28 years Which was like the famous bullet time sequence. headquarters.
“There’s an incredible shot in the second half (of the film) where we used (a crew of 20), and you’ll know it when you see it,” Boyle said ahead of the film’s June release. “It’s quite naturalistic, but it’s a great shot that uses that technique and takes you into a new world in a weird way instead of thinking you’ve seen it before.”
Another recent Apple-backed effort, this time using the iPhone 16 Pro, featured British music legend Stormzy.
Apple itself used an iPhone, in this case the iPhone 15 Pro Max, to photograph the entire launch event for its flagship laptops in 2023.
