Monster Energy Juiced Viking Berry, which will be available in the UK and US, is a version inspired by Nordic and Scandinavian ingredients.
The global energy drink brand, which announced a strawberry-flavored launch just two weeks ago, has decided to launch another innovative offering. This is Monster Energy Juiced Viking Berry, a version that, in addition to the color of the packaging in white, pink and light blue tones, is inspired by Nordic and Scandinavian ingredients.
This new drink from the brand’s ‘Juiced’ range combines the traditional flavor of Monster with natural fruit juices and exotic flavors to create a completely new taste. Plus, it contains 126 mg of caffeine and 200 calories per can (which is 16 ounces).
“A bold berry adventure inspired by Nordic fragrances. Viking Berry combines exotic fruit juice with an exclusive Monster Energy blend for a powerful and delicious energy boost. Level up the drinks, scol!”, comments on the Monster website.
On the other hand, the presentation of the can differs not only in color. It includes details such as Vikings on a Scandinavian background, accompanied by the iconic logo. Below is also a Viking hammer known as Mjölnir, which symbolizes the weapon of the god Thor in Norse mythology.
Rob Yeomans, VP of Business Development at CCEP GB, commented on the drink: “Viking Berry’s bold Scandinavian-inspired story and vibrant design make it one of the boldest releases to date, and we look forward to retailers getting on board and bringing the Monster attitude and culture to life in their stores.”
