Samsung kicks off its Black Friday season with an offer aimed at bringing consumers closer to technology powered by artificial intelligence and a shopping experience with enhanced benefits. The company has introduced a portfolio of offerings that includes mobile devices, TVs and home appliances so that users can update their routines and access tools designed to streamline tasks, improve entertainment and increase efficiency at home.
Promotions are available on the brand’s official channels, including the online storethe Samsung Shop application and portal aimed at the student community. At these locations, users can find discounts of up to 40% on state-of-the-art equipment, expanding the possibilities of purchasing products with the latest technology at more affordable prices.
One of the most relevant segments during the campaign are smartphones and wearable devices.. Samsung emphasized that these devices combine features based on artificial intelligence, including tools to automate daily activities, optimize photo quality and strengthen communication. Among the links included in the promotions are models of the Galaxy S, Fold, Flip and A series, all with features aimed at different user profiles, from those looking for high performance to those who prefer a compact design or versatile equipment.
Galaxy S25 FE. Photo: Courtesy of Samsung.
In the field of entertainment, the company highlighted its offer of TVs with technologies capable of analyzing the environment and automatically adjust settings such as picture and sound. The promotions include large-format screens, including the Neo QLED, The Frame and OLED models, available in a variety of sizes. According to Samsung, these links are designed to offer an immersive experience and accurate reproduction of colors and contrasts, elements that are crucial for those who want to upgrade their audiovisual system with devices that meet today’s quality standards.
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Technique is also central to the season. The company included products such as washing machines, refrigerators and washing towers from the Bespoke range, recognized for features that manage energy use, personalize cleaning cycles and make home organization easier. According to Samsung, these features aim to promote the adoption of connected homes that integrate practical solutions to manage daily tasks. The discounts applied to these lines are presented as an opportunity for those looking to modernize their home environment with equipment that combines efficiency and advanced technology.
Camila Segura, Marketing Director of Samsung Colombia, explained that artificial intelligence is already present in everyday life a large part of the population and that this season represents a favorable space to access devices that enable it in a functional way. He noted that the brand’s intention is to demonstrate how artificial intelligence can simplify processes, stimulate creativity and contribute to a more productive life.
